BMW ACA/CCA
History and Background
Presented by
the BMW ACA Board of Directors
For
the last several years, the Club’s Board of Directors has had discussions with
representatives of the BMW Car Club of America (BMW CCA) and BMW of North
America (BMW NA). For the remainder of this discussion we will refer to our
club, the BMW Automobile Club of America, as ACA.
We will refer to BMW CCA as simply CCA
and to BMW NA as NA. The magazine you
are reading, Zundfolge, is published
by ACA. If you get Roundel, it is
published by CCA.
CCA
and NA would like to have our Club become a chapter of CCA. In fact, offers have
been made by CCA to the ACA to become a CCA chapter since 1976. When this topic
has been considered in the past, the ACA has felt that the members are better
served as members of an independent Club.
This
issue has been raised again. The ACA Board feels that it is appropriate that
this issue be discussed and decided by the Club’s entire membership.
The
intention is to open a discussion of the issues for consideration of the
membership. Members’ letters will be published in future issues of Zundfolge.
A timeline for consideration of this issue is presented adjacent to this
article.
The
History
BMW
Clubs have existed in Europe for decades. But the formation of BMW Clubs in
North America occurred in response to the 2002. In 1969 the CCA was formed in
Boston. Leif Anderberg was a BMW enthusiast in Los Angeles. He joined the CCA as
member #154, but also formed the ACA. The ACA was formed because Leif didn’t
think the Boston-based organization could be responsive to his needs on the West
Coast. Additionally, Max Hoffman, the BMW importer at the time, urged Leif to
affiliate with the European BMW Clubs, rather than the CCA. At about the same
time, the BMW Enthusiasts of Puget Sound (BEPS) was formed. The name was later
changed to BMW ACA, Puget Sound Region.
Historically,
the ACA enjoyed a close affiliation with the Clubs in Europe and with the
factory, BMW AG. With time, the CCA grew and became a truly nationwide
organization with local chapters all across the U.S. The ACA had four chapters
fifteen years ago. When the Kansas City chapter folded, the ACA became a West
Coast phenomena with the three remaining chapters being in LA, Portland and the
Puget Sound area. There was never a national ACA organization; it was a loose
affiliation and a common name. In the meantime, Max Hoffman gave way to NA, a
subsidiary of the BMW parent company. And the relationship between CCA and the
company has gone from adversarial, to accommodating, to very cordial. Two years
ago, the LA ACA chapter became a chapter of CCA. At the present, there are two
ACA chapters left: Portland and us.
In
1989, an agreement was made between the Inland Empire (Spokane) chapter of CCA
and the Puget Sound Region ACA. (The Spokane chapter is involved because Puget
Sound area CCA members are assigned to the Inland Empire chapter since it is the
closest chapter.) This agreement stipulated that the two clubs would not start
chapters in one another’s areas. This agreement has been observed and
reaffirmed many times over the last ten years.
Recent
History
The
ACA, Puget Sound Region now has over 1,000 members. The CCA claims about 700
members in Western Washington. Of course, many of these BMW enthusiasts overlap,
that is, they are members of both clubs. The two organizations are currently
trying to determine how many people are ACA-only, how many are CCA-only and how
many are dual members.
There
has been a recent effort by a group of individuals to establish a CCA chapter in
the Puget Sound area. While this is contrary to past agreements, the CCA Board
now considers the above referenced agreement to be non-binding.
Four ACA Board members recently attended the CCA national Board meeting
to discuss the relationship between the two Clubs. The CCA Board is deferring
consideration of a charter for a CCA chapter in the Puget Sound area while the
ACA membership considers joining the CCA as a chapter or remaining independent.
To quote CCA Pacific Regional Vice-President Keith Wollenberg, “The CCA Board
simply decided not to take any position on a CCA chapter in the Northwest at
this time.”
The
Issues
There
are a lot of issues to be considered in this larger discussion. Some of them are
philosophical, others are practical, still others are economic, and some are
emotional. Below is an introduction to some of these issues.
Economics
Currently
our members pay $25 per year. This is for a family membership. The club is
financially sound. All of the $25 stays at the local level as there is no
national organization. This $25 per member, as well as all other club revenues,
is administered by the local Club Board of Directors. All Board members,
Zundfolge contributors and event organizers are volunteers. By far the largest
expenditure for the club is Zundfolge. The Board’s feeling is that the Club magazine benefits
every member, is our means of communication, and is the main benefit of Club
membership. Events generally are expected to carry themselves through charges to
participants.
BMW
CCA’s headquarters remains in Boston. There is a full-time paid staff and an
executive director. Annual dues are $35 per member. Of this, $21.50 stays with
the national organization and $13.50 is sent back to the chapter level. There is
an incentive program for chapters that exceed CCA’s minimum standards for
publishing newsletters and holding events. Associate memberships, usually for a
spouse, are $5 per year.
If
we decided to become a CCA chapter, clearly we would have less money per member
to work with at the local level. However, the chapter would likely be
considerably larger. Also, while the ACA currently receives the $25 up front,
CCA chapters receive one-twelfth of the annual amount per member ($13.50) each
month. In other words, $1.13 per member per month.
The
overall economic impact is currently being analyzed. This is complicated but we
hope to present this analysis in a future Zundfolge.
Activities
The
ACA Board is currently studying the impacts that joining the CCA would have on
the various activities of the Club. For example, CCA has rules for track events
that differ from those currently used by ACA. ACA has presented CCA with a
number of questions which will enable us to determine these impacts. These
impacts will be presented in a future Zundfolge.
As
a CCA chapter, all chapter members would receive the CCA national magazine, Roundel.
Roundel is published monthly and is
about 140 pages each issue.
With
less money at the local level, it is likely that the Zundfolge
would need to be changed. Decreases in quality, size, frequency or a combination
are all being considered.
Local
vs. National
The
ACA has always existed as an independent club. This has allowed for local
control and minimal bureaucracy. Joining CCA would mean being part of a
50,000-member organization. As with most big organizations, there is a loss of
local control.
Being
part of a big, national organization also provides access to national events and
benefits that NA provides to CCA members, such as discounts on purchases of new
BMWs.
Feedback
Wanted
The
purpose of this article is to open a public discussion of the issues related to
joining CCA or remaining an independent Club. In future Zundfolges,
an Impacts Analysis and Economic Analysis will be published. We are especially
interested in questions members may have. An appropriate party, which may be a
representative of CCA, will answer these questions. In coming issues of Zundfolge,
we will publish letters we receive related to these issues.
Editorial
Guidelines
We
ask that all letters address the issues. We will not publish anything which
defames any individual. As we anticipate considerable letter volume, please keep
your submissions to less than 250 words. Letters over the word limit will be
returned to the writer for editing. We intend to publish all submissions, space
permitting.
All
responses must be signed and include the member’s ACA membership number and a
phone number. (We may call you to verify your statement.) Finally, to help the
volunteer Zundfolge staff, we would prefer letters that are emailed with the
letter attached as a Word 95 or Text document. Send them to litefeet@foxinternet.net.
You may also provide your response on disk or typewritten on paper. Mail your
letter to David or Lucetta Lightfoot, Zundfolge
Editors, 2641 39th Avenue West, Seattle, WA 98199.
Voting Guidelines
This
issue will be put to a vote of the membership as of December 1, 1999. This is to
be sure that all members who vote on this important issue are involved in the
discussion from the beginning. The vote will take place in early April 2000.
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